Blogging And Digital Marketing

If you start a blog, in the begging you think that  write a post and publish it, this is the only work you need to do. However, this is not the case, you will need several tools to understand traffic patterns and to grow your traffic. In the market, both paid and free tools are available.
But  beginners usualy likes free, because in starting they do not have money to pay. In this article, I am going to list and explain some useful tools  that can help you in blgging.

1- Google Analytics- This tool is used for multipurpose, such as tracking real time users on your website, users behaviours, users by geographical locations,  type of traffics that come, E-commerce transaction tracking and many more. This tool is provided by google can be linked to your website easiliy. Further, Google Analytics provides a tracking code and if you put on your website, your website will be connected to the the Google Analytics.

2- Search Console ( Google Webmaster ) - Search console  is also provided by Goo…

Quora is a very popular question and answer forum. And you must have noticed that when you type a key word in search engine you get answers from Quora. Furthermore, digital  marketers and bloggers are using Quora to drive traffic to their blogs or websites.

One of the main reasons of poularity of Quora is its simple user iterface and quality of questions and answers. Moreover, you can find answers of basic level to advance even research level of all walks of life.

Here the main point is how to drive traffic from quora, so I will come on point. And I am going to describe the  methods and process to drive traffic.

1- Search Questions Related to Your Blog-  It is very important to find questions relevent to your blog. Further, find the people  who are working on your blog niche. Both the above mentioned steps are important and the help to build your connections.
2-  Answer the Questions with Quality Answers- If  you answer the questions with quality. Your
answers will get more upvotes and…

To understand the difference between SEO ( Search Engine Optimization ) and SEM ( Search Engine Marketing ), you have to look at definitions of the SEO and SEM.

1- SEO- Referes to process of increasing visibility of a blog or website organically.
2- SEM- Referers to process of increasing visibility of a blog or website by paying money to the search engines.

After definitions of two terms SEO and SEM, you might have got  some difference between  them.
Hrere, I am going to describe about methods  to do SEO and SEM.

Methodsh to do SEO -  As SEO is a process you have to do from blog creation to until end. And these includes the following tasks.
1- Your content sould be of appropriate length, currently it is 300 words.
2- Your post should be plagiarism free.
3- Share your posts on social media. Such as, www.facebook,.com, www.twitter.com, www.medium.com.
4- Posts comments on other bogs and leave blog link to get back links.
5- Check you blog's broken links atleast in a month.
6- Use alt …

To know statistics of your blog or website or others, it helps to understand the performance and necessary actions to take. Furthermore, to help you there are many plugins are developed. But, many bloggers do not know that there are bundels of free plugins are that can help you to understand your website. Such as, what runs, alexa rank plugin, moz rank  plugin and many more. Im going to some of the important plugins that every bloggers should install.

1- Alexa Traffic Rank and Alexa Rank Plugin - What  happens when you want to know about  alexa rark of websites you are browsing. You open the url "https://www.alexa.com/siteinfo" and put website name. But these plugins show the alexa rank of browsed websites in the right side of address bar and make your life easy.
Link for Alexa Traffic Rank
2- What Runs - This  plugin is very useful when you want to about technologies a website is running. Such as, server information, server side scipting language, client side scripting langua…

What is affiliate  marketing?

Affiliate marketing is a commission based marketing in which there are three players.
Player-1- Publisher ( Blogger, Website Owner)
Player-2- Service or Product Provider ( Amazon, BlueHost Web Hosting Provider)
Player-3- Customer

From the above list if a customer ( player-3) purchases a product or a service of of player-2 from the player-1's website through a referral link . Then player-1 gets some commision based of service or product. Player-1 is  also called affiliate or associate.

Example of Amazon's affiliate link
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<iframe style="width:120px;height:240px;" marginwidth="0" marginheight="0" scrolling="no" frameborder="0" src="//ws-in.amazon-adsystem.com/widgets/q?ServiceVersion=20070822&OneJS=1&Operation=GetAdHtml&MarketPlace=IN&source=ac&ref=tf_til&ad_type=product_link&tracking_id=bindeshwar04-21&marketplace=ama…